Internal Tickets & Guest Lists

Not every guest buys a ticket. Press, sponsors, artists, staff, and VIP guests often need free or internal access — while still requiring controlled entry. Internal tickets and guest lists solve exactly that.

What are internal tickets?

Internal tickets (also comp tickets or guest list tickets) are access credentials you assign directly as an organizer — without payment by the guest. Typical uses:

• VIP & honored guests — Important guests with preferred access
• Press & media — Accredited journalists
• Sponsors — Allocations as part of the sponsorship package
• Artists & crew — Backstage and stage access
• Staff & volunteers — Team members on event day

Internal tickets have the same QR code as sold tickets — and are scanned the same way at the entrance.

Why internal tickets matter for your event

Controlled entry without paper lists

Paper guest lists are error-prone and slow. Digital internal tickets with QR codes give you the same control as regular ticket sales — fast, traceable, and without duplicate scans.

Overview of all access types

You see in the dashboard how many internal tickets you've assigned — separated by type (VIP, press, sponsors, staff). This helps with capacity planning.

Professional workflow for partners

Sponsors and press receive a proper ticket by email — not just a name on a list. This looks professional and reduces misunderstandings at the entrance.

Set up internal tickets in cowtic

cowtic supports internal, sponsor, guest, staff, and VIP tickets — included, without upgrading.

1. Create internal ticket type — Add a ticket type at CHF 0 with an internal category.
2. Set quantity — Define how many internal tickets are available.
3. Assign tickets — Allocate tickets directly to people by email.
4. Scan at entrance — Internal tickets are checked in via QR code like regular tickets.

Full guide: internal tickets documentation and ticketing feature page.

Tips for internal tickets & guest lists

• Name ticket types clearly — «Press», «VIP», «Sponsor», «Staff» instead of generic «Guest».
• Quotas per type — Limit sponsor and press tickets separately.
• Assign early — Distribute internal tickets before the event so guests have them ready.
• Brief check-in team — Team knows which ticket types apply at which entrance.
• Export for overview — Export ticket and scan data for post-event review.

Start internal tickets with cowtic

cowtic combines ticket sales, internal allocations, and QR check-in — easy to set up for Swiss event organizers.

Sell tickets online or create your event.